A friend of mine connected with me this morning (he was at the Facebook conference recently) and gave me some really powerful insights into where the world is going in terms of online connection!
But as much as the technology changes, the fundamental way we communicate remains the same.
The only difference is HOW people want to receive information and at which stage.
In this video we run through JOURNEY MAPPING, a process which defines which videos and communication styles are appropriate at each stage.
Check out Journey Mapping